Institutional Leadership Pipeline

» Purpose

To create a structured leadership pathway for women working in football, strengthening their readiness, visibility and influence within football governance and administration.

» Design Logic

  • Move beyond informal mentorship into a structured leadership pathway.

  • Build confidence, capability and institutional influence.

  • Connect personal leadership with football system change.

  • Create a peer network that could continue beyond the programme.


» Blueprint Model

Framework Layer Outcomes
Leadership Curriculum Built a programme around personal leadership, systems thinking, influence and institutional change.
Peer Network Design Created trusted international cohorts of women leaders across member associations and confederations.
Applied Learning Enabled participants to connect leadership development with real challenges inside their own football organisations.
Institutional Visibility Strengthened the profile and readiness of women already working within football structures.
Strategic Partnership Developed the programme with THNK School of Creative Leadership, bringing creative leadership methodology into football.
Governance Pipeline Positioned women’s leadership as part of football’s long-term governance and talent development system.

» Data Points

  • FIFA’s first formal global leadership programme for women in football

  • Supported 60+ women leaders across the international football ecosystem

  • Delivered with THNK School of Creative Leadership

  • Connected leadership development with governance, administration and institutional change

» Strategic Relevance

This blueprint shows how representation can be supported through system design: building leadership capacity, peer networks and institutional readiness for women already shaping the future of football.

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Major Event Activation Architecture  and Competition Legacy Programme

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Athlete Talent & Career Transition Framework